Franchise marketing specialists, Coconut Creatives embarked on a special kind of photo shoot recently with a ‘Charlie’s Angels’ theme to celebrate their growth.

The now six strong Coconut team consists of Directors Sarah and Christopher Cook and Marketing Specialists Sally Butters, Victoria Bel Gil and Sharon Kennedy along with Coconut in training, Stephanie Randell.

After an exceptionally busy year, the Coconuts went without a Christmas party. Now that the business has expanded with two new team members, the Directors decided it was time to celebrate and reward everyone’s hard work. “It is always very important to us that dedication and hard work is rewarded. Our team demonstrates exceptional levels of detail and commitment to each and every client account and we wanted to reward this in some small way,” explains Christopher Cook.

“The photo shoot was a lot of fun,” says Sarah who founded Coconut Creatives to offer specialist marketing advice to owner managed businesses and franchisors. “We also organised the shoot to capture images of the six of us together that we can use on our website and in literature in the future,” Sarah adds.

Just hours after Sarah and Stephanie had returned from a client’s book launch event in York, the Coconut party started with the photo shoot, followed by bubbly, nibbles and later a meal at Truffles Restaurant.

Newest Coconut, Sharon Kennedy started in January 2009 and has been working on client accounts with Sarah, Sally and Chris. “This really is a fantastic team of people to work with and I am looking forward to meeting more clients in the coming months,” says Sharon.

Coconut Creatives assist many franchisors with franchise recruitment, overall marketing and PR strategy. “Quite simply we have been very pleased in the work they have carried out for us,” explains Hugh James, Director for Murcia Villas and Resort Morocco.  “There has been an absolute commitment from the start to understand our particular business, establish how we could improve on our brand awareness and assist in completing the objectives of our franchise recruitment plan. All of which was achieved in 2008 and therefore we look forward to continuing our business relationship with Coconut Creatives throughout 2009.”

“We are honoured and delighted to be working with so many excellent and exciting franchise brands,” says Sarah Cook. “It has always been our goal to offer a professional franchise marketing service covering the areas of franchise recruitment, company branding and business development. And because we keep our consultancy fees low, our clients can afford to work with us over the long term, plus we occasionally get to let our hair down and throw a party!”

Coconut Creatives will again be offering free one 2 one consultancy clinics at this years Franchise Marketing Conference on the 17th September 2009. For further information about Coconut Creatives services or to reserve a space on one of the forthcoming free clinics email Sarah Cook at sarah@coconutcreatives.co.uk or visit www.coconutcreatives.co.uk

One of the Coconut Creatives team, Sally Butters was invited to speak at an annual conference for franchisees recently. Held in Birmingham, the conference was attended by all the franchisees from Coconut client Spettro, a buildings insurance claims management company.

Sally has been working with Spettro since October 2007 on their franchisee recruitment campaign and with 21 franchisees now running 27 territories across the UK it was time for their first annual franchisee seminar. So, as one of the Coconut’s Marketing and PR specialists, she relished the opportunity to mingle with the Spettro crowd and deliver their session on marketing to improve their business.

“People who know me would laugh as they say that I am not lacking in confidence! I am used to public speaking from my experience with new business pitches, media relations and delivering talks to lectures theatres of 200 students so this was a very tame crowd!”

The day was a great success and feedback from the attendees included requests for the annual event to become biannual so the directors at Spettro will be looking forward to organising the next event soon!

Sally answers questions in the break!

Sally presenting at Spettro’s Franchisee Seminar