News

Next generation of Ringtons customers

August 7, 2014

Helping out in their communities is just one of the ways that Ringtons ensure that the brand is well-known in their local area. Ringtons in Newcastle is no exception having recently partnered with a group of business students to assist them in setting up their own coffee bar! Ringtons, a mobile tea and coffee business, […]

Wheels of success in motion

July 30, 2014

Andy Wilson, a franchise owner with The Alternative Board (TAB) since April 2011, likes to make sure that he is involved in his local community as much as possible. Not only does he run his own rock music schools for children in the area, he has also recently completed an impressive, self-organised charity bike ride. […]

Finding your perfect franchisees!

July 29, 2014

Many franchisors jump in and allocate their franchise recruitment budget without taking the time to really understand their ideal franchisee profile, causing long-term problems, explains Sally Anne Butters, Director of Media at Coconut Creatives. Whether you have a brand new franchise opportunity or a 100-strong network, taking the time out of your everyday workload to […]

Planning your franchise recruitment throughout the quiet summer months (Part 2)

July 16, 2014

As the quietest period of the franchising year, summer is the best season to prepare your franchise recruitment marketing for the busy autumn period, says Sarah Carlile, Founding Director of Coconut Creatives. As mentioned in my previous blog, enquiries during the summer slowdown rapidly as most people go on holiday or have their children at […]

Martin & Co opens for business in the Highlands

The UK’s largest property franchise is celebrating the opening of its northernmost office this month, as Martin & Co Inverness arrives. The latest franchise owners to join the team are husband and wife duo, Tony and Karen MacIver, who both have a strong business background having previously owned a teddy bear franchise and their own […]

Baskin-Robbins serving treats to weary travellers

July 10, 2014

Baskin-Robbins ice cream will be available in even more locations across the UK this summer. Dunkin’ Brands, the parent company of Baskin-Robbins and Dunkin’ Donut, have announced a partnership with Welcome Break, one of the largest independent motorway service operators in the UK. Baskin-Robbins and Dunkin’ Donuts products will now be available in selected motorway […]

Double anniversary for The Alternative Board

June 25, 2014

It’s a double celebration for The Alternative Board (TAB) as they celebrate their 5th anniversary in the UK and host their 4th annual members’ conference. TAB was officially launched on 5th June 2009 at the Yorkshire International Business Conference. Over the last five years, TAB’s network has grown and the UK network now has 277 […]

Perfecting your marketing collateral for franchise recruitment

June 23, 2014

Throughout a prospect’s decision-making process, they will constantly be comparing you to your competitors so it is essential to make a good first impression. Sally Anne Butters, Director of Media at Coconut Creatives, explains how to make the most of your marketing collateral so that prospects are wowed by your brand. Your marketing collateral is […]

Even more success for Total Clean franchise partners

June 20, 2014

Total Clean have gone from strength to strength this year. Not only are they building their franchise network at a fast pace, the network is also winning cleaning contracts at a rapid rate. Eric White, Duncan Whitehead and Phillip Webb have all recently scored new cleaning contracts with well-known firms. Both Eric and Duncan have […]

Using the quiet summer months to review recruitment marketing

June 17, 2014

During the summer, many franchisors find that their recruitment is fairly quiet whilst many people are off on holiday and not thinking about changing their career for the foreseeable future. This makes the summer an ideal time to review many aspects of your recruitment marketing that may not be working as well as they could […]