Marketing to support your franchise network – Sarah Cook writes for Franchisor News, Summer 2012

June 11, 2012

Through our work at Coconut Creatives, we have been able to help franchise companies identify and streamline the best marketing solutions for their franchise recruitment needs. This type of experience is something we are keen to share, as we believe that [….]

Foot Solutions: Are you healthcare aware, from head to toe?

May 8, 2012

The awareness we now have about the importance of looking after ourselves and staying in shape is far more advanced than that of our previous generations. Regular trips to the gym or fitness class, beauticians or hairdressers has become commonplace for many people – as routine as visiting the supermarket. And yet, the inconvenient truth […]

Finding your perfect franchisees – Sally Anne Butters writes for The Franchise Magazine, April 2012

April 17, 2012

Many franchisors jump in allocating their franchise recruitment marketing budget without taking the time to really understand their ideal franchisee profile. Whether you have a brand new franchise opportunity or you have a 100-strong network, taking time out of your everyday workload to research and compile an accurate profile of what your perfect franchisees are […]

New book from Coconut Creatives available on Kindle!

January 20, 2012

Yes the book is finally here! The long awaited Franchise Recruitment Marketing bible by Coconut Creatives Founder, Sarah Cook. Her book takes a pacey and highly informative romp through the world of the most effective marketing systems and strategies for recruiting franchisees. And while we’re waiting for the paperback version to be delivered in mid-January, […]

Are you buying a business or a brand? – Sally Anne Butters writes for Making Money Magazine, January 2012

A brand is so much more than just a name and logo, for many people it’s a personality, a feeling that they get whenever they come across, purchase or interact with that company, product or service. That is why a strong brand is essential for anyone buying a franchise; any new business is a risk […]

MatchPoint: Double Redundancy Calls for a Matchmaker!

December 20, 2011

Steve Almond, 48, has spent most of his career in the pharmaceutical industry but after taking voluntary redundancy twice he decided to take a step outside of his comfort zone into the world of franchising, and hasn’t looked back since. “I started in research and development at AstraZeneca and after a few years I moved […]

Care with a capital K – Kare Plus has their priorities right

This is a really exciting time for the healthcare industry. Established in 1989, Kare Plus is a recruitment agency that works within the healthcare market worth £Billions each year. Kare Plus franchisees manage the recruitment and placement of their workforce with the support of a head office team. Kare Plus is committed to excellent customer […]

Going it alone? You’ll never be on your own with FASTSIGNS

Jenny Boreham set up in FASTSIGNS® Chelmsford in 1996 after she split from her partner. She had started and established a training company working with large organisations so was no stranger to running a business but this time she was completely on her own – or so she thought. Jenny explains how she came to […]

FASTSIGNS: Much More Than Signs and Graphics

FASTSIGNS® is the global leader in the sign and graphics industry with over 540 franchises worldwide. For years they have been known for producing eye-catching signage and graphics of the highest quality at sensible prices but the UK and US Franchisors are not prepared to leave it there! FASTSIGNS Franchise Partners can now benefit from […]

Cafe2U: 3 great years with the world’s largest mobile coffee franchise

Faye Cochrane loves coffee and, having held management positions with coffee houses in the past, it didn’t take her long to choose Cafe2U as her new business venture. Just 3 years on, she has celebrated launching her third van onto the roads of Edinburgh! Cafe2U is the world’s largest mobile coffee franchise system and their […]