Coconut Creatives

Part of the article featured in the national magazine Making Money… Many business owners are worrying about their brand and company’s reputation as more businesses take on board a corporate social responsibility strategy or policy for more ethical trading. This is beginning to affect the sensitivity and attitudes of todays empowered consumers. With the rise [...]

Coconut Creatives launched a franchise recruitment campaign for Murcia Villas last month and within the first 48 hours they had received over 40 enquiries for their franchise package. The campaign started with a series of online messages and later continued into national press opportunities with a write up in the Daily Mail in early May [...]

Coconut Creatives was delighted to attend the Greats Awards with client, Shared Earth in London on 22nd May. The Greats Awards set out to recognise not only the top independent and multiple gift retailers regionally and nationally but highlight many of the finest retailers in the UK and Shared Earth were short listed for the [...]

The Coconut Creatives team attended the National Franchise Marketing Awards ceremony in London last Friday evening. Coconut Creatives was pleased to attend the event with the Directors and Consultants from Franchise Your Business after assisting FYB on their stand at the International Franchise Exhibition in Olympia earlier that day. Coconut Creatives founder, Sarah Dyer was [...]

Fair Trade Company Shared Earth has donated £10,000 for the creation of the first sustainable community centre in India. Managing Director Jeremy Piercy handed over the cheque to the John Lally International Foundation outside Shared Earth’s head office in York, which is to fund a new community centre in Goa. John Lally was extremely active [...]

Shared Earth fans were delighted to see a Shared Earth jute bag being used on the Gavin and Stacey show on Sunday 6th April. It was used in a scene with the actor Alison Steadman, who plays Pam; Gavin’s neurotic Essex mum, as she entered her house with her shopping stacked into one of Shared [...]

Article as featured in Making Money magazine April 2008… Marketing communications has changed, not just for franchisors but for all businesses. While the rules to effective marketing haven’t changed, the creativity and choice of tools have. There is such a vast range of communication tools to choose from, it can be confusing to reach a [...]

A new affiliate relationship has been announced this week between leading franchise consultants, Franchise Your Business (FYB) and marketing and PR specialists, Coconut Creatives. This talented exclusive alliance has been formed to promote and support franchisors in their quest for growth. Sarah Dyer, founder of Coconut Creatives, began working with FYB consultant Mike Gratwick early [...]

Online tools Recently I have undertaken some interesting projects including; a two week press trip to India, the specification of a dynamic blog and website development with a twist for franchisors. So this month I will be discussing the use of certain web tools to promote your franchise. How do you use your website? Franchisors [...]

Coconut Creatives were guest lecturers yesterday at Bournemouth University. The aimed to give students an insight into marketing for small businesses and being a small business. The presentation included some background on the Coconut directors, two client case studies and information on what it is like running your own business. The highlights of the event [...]