How to Speed up Your Network Growth

As a franchisor, aside from giving your existing franchisees everything they need to succeed, your main task is to continue recruiting high-quality franchisees. In order to do this, you need to understand how recruitment works, your franchisees and their decision-making processes and how these should fit with your sales process. Your recruitment marketing and sales system are essential for speeding up your network growth so let’s have a look at how you put them both into place!

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Hints & Tips: Effective Advertising Tips

If your advertising isn’t working, stop doing it right now! Many brands lose so much money on ineffective advertising so our Founder, Sarah Carlile, has been sharing her tips to help you make sure that your advertising helps you to get the very best results.

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Perfecting your marketing collateral for franchise recruitment

You should use marketing collateral throughout the recruitment process to support your sales process and tell your prospects more about your brand and how your franchise opportunity can benefit them. Marketing collateral should make your sales process easier and more efficient so ensure that everything you send out has a clear call to action to guide your prospects through to the next stage of your recruitment process.

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5 Common Marketing Mistakes and How to Avoid Them

At Coconut Creatives, we see so many franchisors making the same mistakes with their marketing time and time again. They spend thousands of pounds per year on their recruitment marketing but find that it just isn’t effective and they’re not recruiting the franchisees they need. Here are just some of the mistakes we see franchisors making on a daily basis and how you can avoid making the same mistakes.

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Coconut Creatives Partner With Venture Marketing Group

Coconut Creatives is the leading, award-winning, bfa-accredited franchise marketing company.  This year marks the 6th anniversary of the popular Coconut Franchise Recruitment Marketing Workshops (sponsored by RBS). These workshops have been adopted by almost 200 brands since 2010 and many are now QFP accredited by the bfa.

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Office Number: 01725 511 673


Andover Office:
4 Walworth Enterprise Centre,
SP10 5AP

Chesterfield Office:
Unit 8 Coney Green Business Centre,
Coney Green Business Park,
Clay Cross,
S45 9JW

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